About NewtonX
NewtonX is the leading B2B market research provider that helps businesses make informed decisions by connecting them with verified subject matter experts. We empower clients with the insights needed to make data-driven decisions by connecting them to the world’s most authoritative experts and business professionals through surveys and expert interviews.
We have partnered with leading organizations like McKinsey, Microsoft, Pinterest, Figma and beyond to equip them with B2B insights to solve pressing business challenges. Our research has been cited by Fortune, Forbes, TechCrunch Adweek and more.
NewtonX has raised $47m in funding, and as we continue to expand, we’re searching for a driven and strategic Product Manager to grow our research panel and drive user activation.
About the role
We are looking for someone who is an experienced and strategic growth hacker, with a focus on scaling our research participant panel. This role will be instrumental in expanding our network of business executives, niche professional audiences, and core audiences that we already excel at by understanding client research needs, identifying critical gaps, and executing strategies to fill those gaps. You will also be responsible for ensuring new research participants who join the NewtonX Community are onboarded efficiently and become active contributors to client research projects.
This is a critical role who will own key business outcomes and will report directly to the VP of Product.
How you will make an impact
Panel Growth Strategy: You will collaborate with cross-functional teams to assess client research demands, identify gaps in our audience pool, and define target segments of professionals to expand our panel network.
Market and Audience Analysis: Analyze market trends and client data to understand the most in-demand profiles and audiences, focusing on industries or demographics with low supply.
Channel and Campaign Optimization: Identify and test new audience-specific channels (e.g., professional communities, newsletters), designing, launching, measuring, and tweaking campaigns to optimize conversion.
Onboarding and Engagement Flow: Design and optimize the onboarding and sign-up flow to streamline the user experience, ensuring high conversion rates during profile creation.
Performance Tracking: Define and monitor key performance indicators (KPIs) related to audience acquisition and onboarding success rates
Who you are
Experience: 5+ years of experience in product management, growth marketing, or user acquisition within community products, market research, or similar sectors.
Analytical Skills: Strong quantitative skills with experience in data analysis, market segmentation, and A/B testing.
Creative Executionist: Proven track record of driving growth through data-driven strategies and innovative audience acquisition techniques.
Project Management: Ability to manage multiple projects and stakeholders, ensuring alignment and efficiency across teams.
User-Centric Approach: Passion for understanding user motivations and behaviors to design intuitive and impactful experiences.
Sense of humor, a must!
Please note, visa sponsorship is not available for this role.
What we offer:
Competitive compensation - base salary range $150-165K, annual performance bonus and equity. (Please note that salary and compensation may vary based on factors such as skills, experience, performance and location.)
Career advancement and training opportunities.
Excellent medical, dental, and vision insurance.
401k match with immediate vesting.
Health savings/flexible savings account, and pre-tax commuter benefits.
Paid time off: vacation, holidays, sick, and parental leave.
A diverse, collaborative, and positive culture where we invest in and celebrate each other's success.
Good vibes (happy hours, team projects, and retreats).
NewtonX is proud to be an equal opportunity workplace. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity/expression, age, status as a protected veteran, status as an individual with a disability, or any other applicable legally protected characteristics.