Essential Duties and Responsibilities
- Support product and program development through active management of the product development life cycle including development of the offering, coverages, launch strategy, revenue forecasts, and pricing.
- Collaborate with departmental stakeholders to develop new product introduction plans and secure regulatory approvals, orchestrate product launch, publish marketing materials, conduct sales training, prepare services organization, and announce new products.
- Plan and execute post-launch product management functions including conducting post-launch audits, tracking customer satisfaction, reassessing industry movements, conducting win-loss studies, and evaluating metrics and KPIs
- Conduct product comparisons against identified competitors on a consistent and as needed basis, identify opportunities, and work with other departments including sales to develop tangible actionable plans to leverage product differences
- Collaborate with sales management to prepare short-term and long-term product sales forecasts for existing products and new products
- Responsible for staying up to date on trends and developments within the functional area of expertise and the industry
- Conduct competitive analysis including market, competitors, and products
Education
Bachelorβs degree in Business Administration, Marketing, Product Development/Management, or related field or equivalent work experience
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Experience
At least three years of experience in progressive product requirements design, development and/or implementation within the vehicle service contract industry, with a minimum of two years in a team or product leadership position, preferred.
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Skills, Knowledge, and Abilities
- Ability to drive results by identifying, analyzing, and resolving problems within scope of responsibility.
- Flexible and capable of prioritizing and managing competing tasks, timelines, and work streams.
- Ability to identify, analyze, and interpret trends or patterns in data sets.
- Ability to collaborate and actively engage in the determination of requirements, design, and execution efforts.
- Strong project management skills
- Excellent oral and written communication skills
- Knowledge of the insurance industry, its products and services
- Understanding of theories and practices for auto-dealer focused product development, program management, and market research preferred
- Proficient in conflict management and interpersonal relationship building with stakeholders.
- Knowledge of Microsoft Office Suite
- Leadership and management skills demonstrating integrity and professionalism, preferred.
- MS Project and advanced Excel skills preferred.
- Tableau experience preferred.
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